On the Banks of Banking. Objective objectives. Project work, страница 2

Project 2: Create a Set of Public Service Announcements for Television

Using video camera  create a series of three public service announcements (PSAs) for television running about one minute each to convince unbanked people to open a bank account. These announcements should refer to what you learned about savings products, checking accounts, other banking services, and the reasons why so many people remain unbanked.

To prepare for your project, you’ll need to access the four below. Follow the directions that come with the tutorials. After completing this preparation, you’ll be ready to start creating your PSAs.

Project 3: Create a Set of Public Service Announcements for Newspapers

Create a series of three full-page public service announcements (PSAs) for newspapers running about one minute each to convince unbanked people to open a bank account. These announcements should refer to what you learned about savings products, checking accounts, other banking services, and the reasons why so many people remain unbanked.

To prepare for your project, you’ll need to access the four tutorials below. Follow the directions that come with the tutorials. After completing this preparation, you’ll be ready to start creating your PSAs.

Tutorial 1: Overview of Banking Services

Most banks offer a wide variety of personal and commercial financial services.

Access: 1st American People's Bank.doc/Bank of information; Banking Services (http://www.belinvestbank.by/en/banking-services)

Explain your answers to the following questions:

·  Discuss personal and business services that the 1st American People’s Bank provides and compare them with the services offered by Belinvestbank. What similarities and differences do they have?

·  To what extent is it a good idea for banks to engage in such a wide variety of services that include banking, investing, insurance, and estate planning? How can you explain why, for so long, American commercial banks were not allowed to provide investment and insurance services (research the Glass Steagall Act of 1933)?

·  Duplicate the chart below on a whole sheet of paper, giving yourself sufficient room to write the answers. Then, visit three different banks in your neighborhood, obtain the information called for, and enter it on the chart.

	Bank 1	Bank2	Bank 3
List five different services this bank provides
How many blocks from your house is the bank located?
Minimum amount a depositor needs to open a basic checking or savings account
Lowest interest rate paid on any savings product
Lowest interest charged for a personal loan
Important customer relations features (e.g. friendliness of staff, short lines, hours open)

·  In what ways were the banks you visited most similar? In what ways were the banks you visited most different?

·  To what extent did the banks you visited provide similar services to those provided by 1st American People’s Bank?

·  At which of the three banks you visited would you most likely open an account? Why?

Tutorial 2: Savings Products

Savings products are the most popular products offered by banks. Most adults in the United States avail themselves of at least one of these products: savings accounts, certificates of deposit, and/or money market accounts.

Access : http://en.wikipedia.org/wiki/Savings_account /, or Savings Products/Bank of information folder.

Explain your answers to the following questions:

·  What are the reasons savings accounts are among the most popular banking services?

·  How is a certificate of deposit (CD) different from a basic savings account? What are the advantages of a CD over a basic savings account? What are the disadvantages?

·  How is a bank money market account different from a basic savings account or a CD?

·  What are the advantages and disadvantages of a bank money market account over a basic savings account or a CD?

·  If you wanted to deposit money in a bank, which type of account would you open -- a basic savings account, a CD, or a money market account?

Tutorial 3: Checking Accounts

Many customers use a bank for its checking account services.