Growing a business. Развитие бизнеса. The Great Game of Business. Money, страница 3

b) While watching try to identify these vocabulary items in the situations they are used in the video.

III      a) Watch the unit and comment on the introduction made by Paul Hawken.

b) Give your arguments for or against the following statements; make use of the conversational formulas for expressing agreement or disagreement:

1. Most small businesses fail because of the lack of capital.

2. Sometimes those people who started with the least amount of money have done the best in their business, and those who started with the most amount of money have had the hardest time.

3. The solution of any problem in business lies in your checkbook.

4. Money doesn’t create and attract businesses.

AGREEMENT

DISAGREEMENT

I fully (quite) agree here.

I disagree with you on that point.

I am of the same opinion.

It makes no sense.

Definitely.

Far from it.

In a way yes.

On the contrary.

I won’t deny.

Just the reverse.

c) Answer the following questions:

1. What happened to Ben & Jerry during their 2d or 3d year in business, and what helped them solve their problem?

2. What kind of a catch-22 did Yvon Chouinard mean?

3. Did Alice Medrich get a loan from the bank? Why?

4. How did Susie Tompkins get $7,500?

5. How did Matthew Reich manage to get money out of 22 people?

6. What did a venture capitalist that Jack Stack visited to ask for money mean by schmozle?

7. What was the experience gained by the entrepreneurs making numerous attempts to get a loan from the bank? (Springfield Remanufacturing)

8. What did Alice Medrich want to do after 2 or 3 years in business when things were going wonderfully?

9. Why don’t banks loan money to people to take a risk of starting a new business, in Carl J. Schmitt’s opinion?

10. What helped Carolyn Draper get a good line of credit from their bank?

11. What process should take place between an entrepreneur and a banker?

12. How did M. Reich manage to raise $2.2 million?

13. What is the success of Ben & Jerry accounted for?

14. Why was it easier for M. Reich to get the next round of financing eight months after they had started than at the beginning?

15. What is a socially responsible company, in the viewpoint of Ben Cohen? Why did Ben C. and Jerry G. decide to sell shares to Vermonters and not to venture capitalists?

16. It is fundamental that entrepreneurs keep their investors interested in their company, isn’t it?

17. What kind of an annual meeting do Ben C. and Jerry G. usually get? Is it a management versus stock holders type or something different?

18. What makes Ben C. and Jerry G. sure that their company is not a victim to a hostile takeover?

19. What company does Paul Hawken describe in the following way: it is ‘the result of two contrasting characteristics – hard, dedicated work by everyone in the company coupled with the realization that money is not, nor ever will be, the measure of a company or its people. Money is tough to get, it’s tough to hold, but it seems that generosity and an open heart are as effective a means to create real wealth as greed, maybe even more so.’?

IV Recall the authors of the following statements and explain their meaning:

a) ‘Ours was definitely a mechanic’s grease monkey type plan and it didn’t fit in the corporate world…’

b) ‘It takes two to tango.’

c) ‘Sometimes, the smaller the seed, the larger the tree.’

d) Some companies with a lot of financing went bankrupt ‘because they had

too big a nut.’

V Read an extract from Joseph Heller’s novel “Catch-22” which in a humorous way describes the meaning of the expression ‘catch-22’. Translate the extract into Russian.